Samp Secures €6 Million Funding Round to Revolutionize Industrial Digital Twins

Samp, an innovative player in the industrial technology sector, has successfully closed a €6 million fundraising round aimed at advancing its groundbreaking AI-generated digital twin solution. Founded in 2019 by industry veterans Shivani Shah, a former executive at CEA, and Laurent Bourgouin, previously with Dassault Systèmes, Samp is on a mission to empower industrial sites with enhanced sustainability, safety, and operational efficiency.

The company’s flagship product, the Shared Reality platform, offers an AI-driven digital twin solution that enables industrial operations to swiftly adapt to the pressing demands of modern industry. Within just days, this technology establishes a comprehensive understanding of sensitive industrial environments, allowing for real-time asset monitoring and proactive decision-making.

By seamlessly integrating visual data captured from industrial sites, Samp provides a precise 3D visualization of infrastructure conditions. This capability not only facilitates informed decision-making ahead of inspections and maintenance but also significantly mitigates risks associated with construction and operational activities. Notable industry leaders—including Engie, SUEZ, VEOLIA, Teréga, Trapil, and SFDM—have already harnessed the power of Samp’s solutions to enhance their operations.

“Our ‘Shared Reality’ solution accelerates and improves the reliability of industrial transitions toward sustainable production,” stated Laurent Bourgouin, CEO of Samp. “We aspire to be the go-to solution for industrial players tackling today’s monumental challenges in security, resilience, and environmental impact.”

Promus Ventures led the funding round, with Vice President Jeremy Teboul expressing enthusiasm about partnering with Samp. “We are thrilled to support Samp’s vision to become the operating system of Industry 4.0. Their innovative approach, combining AI with technical documentation and 3D data, significantly boosts operational efficiency, particularly in critical sectors like water and energy.”

This funding marks a pivotal moment in Samp’s growth trajectory, enabling the company to bolster its sales team across France and Europe, enhance research and development efforts, and explore international markets beyond Europe.

Editorial Perspective

Samp is strategically positioned at the intersection of advanced technology and essential industrial operations, and its focus on digital twins is a game-changer for the industry. In a time when industries are grappling with issues such as sustainability, safety, and workforce shortages, Samp’s solution offers a robust framework that not only addresses these challenges but also paves the way for enhanced operational agility.

The potential impact of Samp’s technology is profound. By integrating AI with real-time data and 3D modeling, industrial operators can achieve unprecedented levels of precision and reliability. This positions Samp as a leader in the transition towards smarter, more sustainable industries. As more companies recognize the necessity of adapting to digital transformation, Samp is well-equipped to lead the charge, driving efficiency and resilience across multiple sectors.

In conclusion, Samp’s ambition to create a safer, more efficient, and sustainable industrial landscape reflects a visionary approach that resonates with the core needs of today’s industrial environment. With strong backing and a clear product roadmap, the company is on a promising path to redefine how industries operate in the age of digital transformation.

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