Heeler Secures $8.5 Million to Reimagine Application Security with Groundbreaking ProductDNA Technology

Heeler Security, a pioneering application security startup, has secured $8.5 million in seed funding to revolutionize how organizations secure their applications. Led by Norwest Venture Partners with significant participation from Storm Ventures, this investment fuels Heeler’s mission to address the growing crisis of real-time context in the software development lifecycle (SDLC).

A Broken System Demands a New Approach

The complexity of modern applications creates a vast and often invisible attack surface, leaving security teams overwhelmed. Fragmented insights across the SDLC lead to missed vulnerabilities, reactive responses, and ultimately, data breaches.

Heeler: Transforming Application Security

Founded in June 2023 by industry veterans Chris Hertz (CEO), James Green (CPO), Trever McKee (CTO), and Chris DeRamus (CSO), Heeler aims to fundamentally transform application security by delivering:

  • Real-time security and business context
  • Detection, enrichment, and posture management
  • Response orchestration

“This round of seed funding will support our execution of that vision,” said Chris Hertz, CEO of Heeler. “We are uniquely positioned to seize a massive market opportunity with a platform offering comprehensive SDLC security at the convergence of application and cloud.”

Introducing ProductDNA: Unifying Code, Behavior, and Business Context

Heeler’s patent-pending ProductDNA technology acts as a single source of truth, unifying the code, behavior, and business context of applications in real-time. This creates a frictionless chain of custody between the intended state in code and the running state in production, a previously impossible feat.

Security and Development: A Collaborative Effort

ProductDNA functions as a shared platform for both security and development teams. It seamlessly integrates security into the development workflow, empowering developers to build resilient applications from the start.

“Heeler is making it effortless for security teams and developers to collaborate on preventing and managing security risks throughout the entire SDLC,” said Justin Pagano, Director of Security Risk & Trust at Klaviyo. “Heeler’s ProductDNA provides a much-needed solution for maintaining a holistic view of SDLC security.”

A Look Ahead: General Availability and Black Hat USA

Heeler’s ProductDNA is already used by design partners – from startups to Fortune 500 firms – and will be generally available in Q4 2024. The company will also be showcasing its solution at Black Hat USA 2024 (booth SC316) and invites attendees to learn more about their vision and upcoming launch.

Heeler’s innovative approach to application security holds immense promise. By bridging the gap between security and development teams and providing real-time context, Heeler empowers organizations to proactively address vulnerabilities and build a more secure software development lifecycle.

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