Adyen, the renowned financial technology platform, has achieved top honors in the latest IDC MarketScape assessments for 2024. The reports, which evaluate global leaders in retail payment solutions, highlighted Adyen as a leader in both the Worldwide Retail Online Payment Platform Software Providers and the Worldwide Retail Omni-channel Payment Platform Software Providers categories.
According to the IDC MarketScape analysis, Adyen’s comprehensive suite stood out for its ability to seamlessly integrate and streamline payment processes across various channels including online, mobile, and in-person transactions. The platform supports a diverse array of payment types across more than 100 countries, empowering merchants with simplified operations, reduced latency, and enhanced scalability. Notably, Adyen’s API-driven approach facilitates effortless integrations, complemented by a robust technology partner ecosystem.
Innovation emerged as another key strength, with Adyen spearheading advancements in fraud detection and authentication using advanced AI/ML technologies and biometrics. The introduction of cutting-edge payment methods such as Tap-to-Pay for Android and iPhone underscores Adyen’s commitment to enhancing payment experiences for global merchants.
Roelant Prins, Chief Commercial Officer at Adyen, expressed pride in the company’s recognition, emphasizing Adyen’s ongoing dedication to innovation and customer-centric solutions. “This acknowledgment reaffirms our mission to deliver comprehensive financial technology solutions that empower businesses worldwide,” stated Prins.
The IDC MarketScape evaluations are widely regarded for their rigorous assessment methodology, combining qualitative and quantitative criteria to offer a comprehensive view of market leaders. They provide valuable insights into the competitive landscape of payment technology, aiding enterprises in selecting strategic partners aligned with their growth objectives.
Adyen’s client roster includes industry giants such as Meta, Uber, H&M, and eBay, underscoring its pivotal role in driving digital transformation across diverse sectors.
